ESIC Lab is EDUTAINMENT & SOCIO-INTERACTION COMPUTING Research Group at the Computer Engineering Department of King Mongkut’s University of Technology Thonburi, Thailand. Led by Dr.Priyakorn Pusawiro and Dr.Jaturon Harnsomburana, our research group is dedicated to enhancing interactivity between digital media and human beings.

In 2022, ESIC PLUS, a spin-off company created by the research group under ESIC LAB, began exploring and designing innovative methods through interactive computing. With our expertise, we aim to integrate the digital creative ecosystem from regional to global scales. We implement and commercialize creative technologies and strive to push policy recommendations that inspire decision-making within both the public and private sectors. Examples of our work include the development of white papers, comprehensive databases, and immersive technology projects.